Family brands, mass market and more: what the children of Kate Middleton and Prince William wear

Juliette Morgan
Juliette Morgan
Family brands, mass market and more: what the children of Kate Middleton and Prince William wear

Fans are watching Kate Middleton's outfits closely. To their delight, the Duchess often chooses very budget brands, and it is easy to repeat her images even for those who have modest funds to replenish their wardrobe. But no less interesting is the question of what the children of Kate and Prince William are wearing: seven-year-old Prince George, five-year-old Princess Charlotte and two-year-old Prince Louis. In our article, we tell you what brands can be found in the royal nursery.

For obvious reasons, in 2020, Kate and William did not have many family outings, but before Christmas, they still got out with the children for a theatrical performance in London. Then Charlotte appeared in a cotton dress Nicoletta Fanna. Nicoletta Fanna is an Italian brand of children's clothing, existing since 1995.

Dresses of this brand cost between 60-100 euros, in the UK, things of this brand can be found at the retailer Il Porticciolo, which specializes in the sale of Italian brands. Nicoletta Fanna, by the way, is not the most popular brand — in Instagram she has a little more than three thousand subscribers.

Prince George appeared on the track in a striped Ralph Lauren wool and cashmere sweater, which costs about $ 50 (by the way, it is currently out of stock on the British website).

Well, the youngest member of the family, Prince Louis, was wearing a blue Amaia Kids jacket, which many fans of the royal family immediately recognized. The thing passed to the baby from the older brother-Prince George appeared in it at the Christmas dinner in 2017.

This brand can be attributed to the most popular in the royal family when it comes to children's wardrobe. All three children have already tried on the brand's items. So, Princess Charlotte appeared in a soft pink Amaia Kids dress at the celebrations on the occasion of the 90th anniversary of Queen Elizabeth II. And on her first day at school, she appeared in a dark red coat of this brand worth 140 pounds.

The traditional Christmas card last year was another opportunity to see the whole family together. In it, Prince George was depicted in a Regatta fleece sweater — a family-owned British brand (in 1981, the company employed only 12 people), specializing in outdoor clothing. Similar sweaters in the brand's collections cost about 25 euros, but at the sale you can find them at a price of 9 euros.

Princess Charlotte is pictured wearing a Ralph Lauren embroidered sweater — as with George's sweater, this model is no longer available. But in the same design, you can find a knitted dress that costs $ 85. The most touching detail of the image of the princess was the shoes-this is a children's copy of the limited Mini-Me line from the brand, whose products are also worn with pleasure by her mother Kate Middleton-Penelope Chilver.

This English brand with Spanish roots has quite a lot of fans — more than 43 thousand users follow the new products on Instagram. The cost of a child couple is about $ 375.

The images of Prince Louis also invariably evoke emotion. In official photos, he appeared as a baby. For example, in a picture dedicated to the 70th anniversary of Prince Charles, he poses in a children's costume La Coqueta worth 69 pounds.

But if you think that things for babies may be of little interest, then you will be surprised at what a hit the traditional knitted shawl in which Princess Charlotte was taken out of the hospital became. The site of a small family brand G. H. Hurt & Son almost collapsed under the influx of visitors — in less than a day it was visited by 100 thousand users. The shawl, by the way, was offered at a very reasonable price of 62 pounds sterling.

The sons of Kate and William often appear in various cute sweaters or vests — this is one of the basics of the boys ' wardrobe. So, Kate prefers the brands Elfie, Trotters and Cath Kidston. In the items of these stamps, Louis and George posed for solo official portraits.

For example, in a Cath Kidston vest with a picture of a soldier (bright prints are generally a feature of the brand), worth 28 pounds, George posed for his last portrait in the status of an only child in the family (soon Charlotte was born).

The vest became one of the most popular items in the range and has since been reissued several times in one form or another. Prices for children's clothing from the brand are also very budget and are kept mainly in the range of 20-60 pounds.

However, Princess Charlotte once provoked her own "fashion effect". Yellow John Lewis cardigan with sheep, which the girl put onand for a photo shoot in honor of its two-year anniversary, it was instantly sold out as soon as the photo was published.

The brand did not release additional batches of the popular cardigan, but other items with the same motif could be found in stores, such as dresses (at the sale price was only 10 pounds) and hoodies.

As a little girl, Charlotte often wore dresses of Pepa & Co. and M&H brands, but now the princess takes an example from her mother. At the meeting with David Attenborough, as well as in the official portraits on the occasion of her birthday, she appeared in Zara dresses. It's no secret that Kate Middleton is a fan of this budget brand and often appeared in the things of this Spanish brand in public.

Budget items from the mass market are also worn by Prince George. For example, in the official portrait in honor of his seventh birthday, he posed in a khaki Mango T-shirt worth about $ 10.

Well, if you look into the past, then Prince George's appearance at his sister's christening was memorable. Then the prince's cute white and red suit was compared to the outfit that Prince William also wore around his age when he visited his mother Princess Diana and his newborn brother Prince Harry in the maternity hospital.

George's costume was from the British brand Rachel Riley, and its cost was 85 pounds. The stock from the warehouse was then sold out quite quickly, but today the suit is again in the range of the brand at a price of 89 pounds.

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